“Data helps you run the business world, but very often, they are unclear, unstructured, and semi-structured. You need to dig in harder to discover the patterns that matter – but what keeps you easygoing is data analytics tools that push itself to the threshold for in-depth analysis.”

Introduction

Data analytics indeed creates lots of ample opportunities to get into the root level of every problem. But again, it makes a bunch of loopholes, too, that tools only can fill as time is less and demands accuracy to enhance the risk-taking abilities.

In the world of businesses, the application of the tools doesn’t limit to the market’s demand. Still, it extends in broad ranges, from flattering the end-products to understanding the targeted audience and their pain points, serving them in dynamic ways to keep customers happy all time. That’s the prime role for analytics tools – it’s converging to one point – intelligent decision making.

In this blog, you learn the details about data analytics, their importance in businesses, the use of tools in data analytics, tips for choosing the right tools for your business, and five data analytics tools your business can’t live without.

Let’s dive in for more details, and here we go.

Data Analytics: What is it? Why is it So Demanded?

Data analytics means analyzing raw data to reveal its hidden patterns and forming conclusions from that information, then utilizing them to facilitate goals and objectives that every business carries.

Companies use data analytics to improve their performance, implementing them in the business models to reduce costs and find efficient ways of doing business based on the trending data. With data analytics, taking calculated risks and making the intelligent decision to analyze customers leads to better products and services.

Data analytics itself is a broad topic that incorporates diverse types of data analysis subject to improving things, from revealing trends and metrics to understanding them closely; data analytics has heavy-weighted applications looking into the business world.

Why Do You Need Tools For Data Analytics?

Companies struggle to find the correct data to follow the newest trend in the market, reduce their investments efficiently, and optimize their performance. At the same time, they maximize profits by taking calculated risks.

The analysis is often riskier for two reasons: either data available is irrelevant, or the team is not efficient enough to hit the right target, leading to many blunders. Only 20% of the professionals are efficient in decision making according to Mckinsey and company reports.

It proves a simple thing, i.e., the process is quite laborious and time-consuming. When you do analysis manually, the efficiency is low. Therefore, many techniques and strategies are automated to save time, boost efficiency and add credibility to the data infusing intelligent algorithms powered by AI and machine learning that works on raw data without human interference.

 

5 Tips For Choosing Your Data Analytics Tools In 2021

It’s 2021, and half of the years have already passed in the eyes. Now don’t say you never use any advanced tools for your business. Or if you started using some of the tools:

Here are a few questions to test your tools’ efficiency:

• Did you have a hard time choosing the right and efficient tools?
• And are your tools working efficiently to what you bought them for?
• Did you explore all the features your tools are having?

If most of your answer is no, then you have not got the right tools for your business. Here are five valid points to help you get the best data analytics tools for your business. And trust me, they will work like wonders.

Research And Discover Why You Need Tools?

Determine the current state of analytical tools implementation, like what features you want in tools and how that will benefit your business. Do in-depth analysis with critical stakeholders, intelligence developers, administrations, and other personnel. That helps your team understand the ins and outs of the problem you have and how tools can help.

Look For The Current State In The Market.

Do your bit of research before picking a particular tool. Look for its updates and new features released recently other than going blindfolded. Many ads are running for tools. If you don’t research, there are maximum chances you may fall into the trap that is placed at a lower price but not practical or revamp versions of outdated tools.

Tools Capability and Classification

Classify the list of tools based on their uses, capability of solving your problems, features, price, popularity. And how often they release the new features. Look for enough tutorials on how to use those tools and blog updates on their website.

By doing this, you will get to know inside out about many tools suitable for your business.

Use Decision Matrix For Better Decision Making

Make sure you know what these tools can do for you, how their interfaces work, and how robust the tools when compared to the price they charge. Data analytics tools are indeed best for creating advanced algorithms but may be lacking additional other features.

Use a decision matrix to clear the air and go for the right ones.

Get Your List Of Tools Ready!

Once you finalized the above four steps, you already got the list of tools you buy next. But this is not the end; everything starts from there. If available, use their trial versions to know most about them and decide your next step. After using the free and premium features, go for the best ones considering your budget. That’s all.

 

5 Data Analytics Tools Your Business Can’t Live Without in 2021

Microsoft Excel

The two most powerful tools that Microsoft has ever released in the market are Windows OS and Microsoft Office Suite. From drafting in the document to tracking the records on Excel Sheets and sending to prospects from Outlook has become a new routine these days.

 

But what makes Excel stand out from the list is some powerful features that make data analysis hassle-free with form creation, pivot table, VBA, etc. Excel has the best statistical features that no one can transcend when it comes to formula-based solving. The platform is robust and straightforward, user-friendly navigation.

 

And suppose you become thorough with Microsoft Excel. In that case, you can outperform many big players in the market. The results are accurate and come with in-built data visualization techniques that are always the first-choice tool for data analysis.

 

Tableau for Data Visualization

If you have got to pick the only tool for data visualization, then it has to be Tableau undoubtedly, as their motto is quite simple and yet quirky. It says find easy answers to the most challenging questions with one of the leading analytical platforms in the world.

 

Tableau is a visual analytics platform created to transform how people use data to solve a particular problem. The interface is easy to use, has the best community support in the industry united by data. The platform allows you to integrate Salesforce, CRM, and other functionalities to boost your analytics results and build a data culture that holds experts’ trust. It’s a freemium tool that comes with a free trial.

 

R, Python, and JuPyter Notebook

Though Python is the most popular machine learning language, R languages are not too far behind when compared between duos. Even the cluster analysis and spiline are superior in R compared to Python during the latest analysis as of 2019.

 

Though Python works perfectly on JuPyter, there is something that makes the JuPyter Notebook even more popular. Can you guess that! Although you can run R programming on JuPyter, it can take a long time and waste a lot of time if your concepts are unclear.

 

If you breakdown the whole process, it will become a series of processes; you have to call:

 

• Importing R (base) function
• Importing R libraries
• Populating vectors and data frames and formulas that R understands
• Running models in R and getting the result back on Python
• Getting model prediction and plotting in R

 

Xplenty

Xplenty is the next-level tool based on AI and ML advanced algorithms that integrate, process, and prepare data for analytics on the cloud platforms. It comes with a graphical interface to implement ETL, ELT, and counter solutions.

 

This platform helps you create complete data pipelines with less coding or zero coding capabilities with solutions for marketers, developers, sales, and support. They even extend great support through email, phone, chat, and video calls.

 

It is a flexible and scalable cloud platform that connects multiple data sources with out-of-the-box data transformation components. It has extensions for you to communicate with complex datasets and offers API components for advanced customization to fit your needs.

 

Qubole

Qubole performs the best for Big data platforms that manage, learn and optimize data independently. The prime objective is to let the employees concentrate on business outcomes instead of executing the Qubole.

The Qubole platform is super-fast, flexible, and scalable. And the prime role is to optimize spending and boost the use of big data analytics. The application platform is transmissible and made up of good navigation dashboards that eliminate poor performance and lock-in facilities and are available globally for all AWS regions worldwide. A few giant corporations that rely on Qubole are Warner music group, Adobe, and Garnett.

Final Words

Without the right choice of tools, data analytics is a long-term game that lacks accuracy and puts the business at higher risk. That’s one of the top reasons enterprises face hindrance and even breakdown in their peak time for simple unnoticed data errors.

Therefore, data analytics is crucial to making any decision-taking calculated risk. This blog tells about five data analytics tools you must use for your business and be ahead in the competition.

Once you have made an online presence, what is the first thing you expect? The review service is one of the most demanding sections in the market to know your performance. This is something that online businesses need to ensure they are placing the right foot in the market.

“If you want something, go get it. Period”- The Pursuit of Happiness!

But this might not be as easy as said. How do reviews impact the users?

They have the power of influence in the visitor’s mind and also strengthen credibility. Both positive and negative feedback play a vital role in your business. To be honest, we believe that there are 100% more chances that people will buy products with higher reviews.      

How can virtual assistant services help to get quality reviews?

Make “The Ask” at the right moment

Knowing the right time to ask is essential when you want to grab potential customers. Think about when your customer is most likely to write a glowing review? You might say when they are satisfied with your services and products.

The right strategy is to give them a hint from the start that you will ask for reviews. A virtual assistant for e-commerce storescan help to follow up on your reviews and help to make the process smooth.

Try to get yes for an answer easier

Since you ask your potential customers to invest their energy and time to write a review for your services. Do not just email them to say: “Hey! Can we get a review!” Instead, an e-commerce virtual assistant can provide review servicesand build a list of methods to reach your audience. Some well-targeted questions you can ask your customers are:

●      What did you like the most about our services?

●      Would you recommend us to your contacts? If so, why?

●      What is the single thing you think can improve your experience?

Ensure all the questions are less time-consuming and effortless. Give a professional look to your platform.

Collect Reviews from multiple sources

Your customers will engage with different platforms to look for services. One task of an e-commerce virtual assistant is to handle your stress and improve your reputation in the market. They might engage with the customers on Facebook, Google My Business, Zillow, or Yelp. Your Virtual Assistant can help collect the reviews and add them to the platform for a better experience.

Work with your reviews

Once the virtual Assistant has collected the necessary information, it is time to use it. You can showcase yourreview services on various platforms like:

●      Your Website: Thevirtual assistant servicescan help to add the most convincing reviews on your landing web pages or homepage. Potential visitors might not read the content except on the first pages.

●      Social Media Platforms: It is the right platform to reach a wider audience. Virtual Assistants can share the reviews on social platforms to gain more attention.

●      Email Marketing Campaigns: There are higher chances that people that have subscribed to your emails will market your products.

How do E-commerce Virtual Assistants help in your review services?

1. They can be proactive to collect feedback

Your brand reputation is built when your products, services, or organizations receive feedback. A reliable virtual assistant will help manage the task of getting reviews and request the customers to leave a pleasant word. They are perfect for creating emails and schedule inbox campaigns to build customized content for the target audience.         

2. Monitor your Reviews       

The tricky part of the brand reputation is to get reviews from the dissatisfied customer reviews. We must monitor the reviews about the products every time to make the management more effortless. It helps to bring the segments where you can improve your business and which section can help to increase conversion rates.

3. Addressing Negative reviews

Virtual Assistants can help to spot the negative reviews and resolve the issue right away with the customers. They have effective measures like communicating about the concern, affirmation, and negotiation methods to help you provide better customer satisfaction.

What are the most authoritative review sites that you must focus on?

1. Google Reviews

Google is one of the most favorable platforms, and it includes reviews. Google My Business is a valuable source that offers all the information about your business. It has operational hours, addresses, contact details, and more essential data about the company. This makes your platform easily accessible and eliminates confusion to the visitors.

2. Yelp Reviews

This might be the top name for small or large businesses. It has been in the market for over 15 years. It is a trusted platform that displays all the businesses’ original faces in the market. Yelp has a proprietary algorithm that favors some reviews and hides the remaining.

3. Facebook Reviews

It has a long-standing review which has been seeing changes recently. Facebook’s users add reviews and also publish recommendations to strengthen the business. Visitors reach local businesses, and after having a successful purchase, they influence by leaving a review. 

Wrap it up!

Well, till now, you might have understood the importance of having review services and how virtual assistants can make it simpler. Let’s make the checklist more simple when you plan to get reviews:

➔     Ask for a review

➔     Make it easier for the visitors to leave reviews

➔     Provide incentives to loyal customers

➔     Send them customers

➔     Engage when customers leave reviews

➔     Automate the process of asking for reviews

That’s all, folks! We guess you are ready to collect some reviews effortlessly to boost your brand reputation.

Visit for brief details about Omnichannel Retail Trends for 2021.

Web design and its development services for the business does take time to create a website to drive impactful results for your commerce. You wish to contribute in making your customized plan that produces your trade stand out from the competition.

If you don’t have the time to contribute to your website’s plan, you’re lost an important opportunity to draw in leads to your commerce so better you hire a concerned person to give the best web designing firm. Individuals will be turned absent from your site on the off chance that it isn’t outwardly appealing.

1. WEB STRATEGY

Everything great begins with a procedure. And, when it comes to building a commerce site, web procedure may be a web improvement benefit that will assist you go the additional mile. To put it basically, web methodology is utilized to define a reason for your website.

It takes into thought both the wants of the commerce and the desires of the user to form a completely utilitarian online encounter. It moreover characterizes objectives for short-term victory and long-term development to guarantee web site proceeds to serve its aiming reason long after its starting execution.

Without web technique it’s likely your little commerce site will fairly conclude up another URL without a reason on the around the world web. To make a web procedure for your commerce site, we suggest working with a web developer.

2. Facilitating, BACK-UP & SECURITY

Once you’ve got an incredible procedure in put for your site, it’s time to burrow in and begin building! But wait…not sometime recently you source web site host, site back-up and site security. Here’s why. Host: Websites may be a home for your site.

Without a have, it would be inconceivable to get to your business’s online presence. Back-up: It takes a parcel of work to construct a website (and now and then a parcel of cash), and you don’t need that to go to squander! By making beyond any doubt your location is sponsored up, you offer assistance to guarantee that you just will never lose pertinent information that might make or break your business.

And, on the off chance that you’ve got a trade site, the one thing you need to be beyond any doubt of is merely don’t end up the casualty of one. Contributing in site security will offer assistance to make that possible.

3. WEB DESIGNING

Hence, it’s unquestionably astute to contribute to a proficient web plan when building a location for your little business. Web plan incorporates choosing the right WordPress subject, plug-ins, and extra highlights for your location. It characterizes how your site looks and how your trade is seen by your group of onlookers. Be that as it may,

Genuine web plan is much more than a fair and appealing outward appearance. So, you need to create beyond any doubt your little trade location looks great from both a desktop and versatile viewpoint.

Responsive web plan administrations are what make that conceivable by naturally resizing and reshaping the features of your site to fit the versatile screen it should show up on.

4. SITE LAYOUTS

Have you ever gone to an online site hoping to discover basic data as it were to discover that you simply can’t make heads or tails of where anything seems or ought to be located? If you’ve got, you know it’s the most exceedingly bad.

When you construct a website for your commerce, you need to guarantee location guests don’t have that encounter and are able to get to the data they require quickly. Site format web plan administrators make this a reality by deliberately putting calls to activity, navigations, and joins over your site where guests will be beyond any doubt to see them.

Moreover, they will be able to prescribe what format they accept will work best for your gathering of people, or indeed make a custom format particularly custom fitted to meet your needs.

5.SEARCH ENGINE OPTIMIZATION

Finally, the three enchantment words of the around the world web – Search Engine Optimization (SEO). Behind great SEO there’s a parcel of inquiry about, arrange improvement, execution, advance following, and alterations.

In case you make an effort to contribute to these web improvement administrations, you’re planning to take advantage of them greatly. In any case, in the event that you go into your site without an arrangement for SEO or a way to oversee it, it’s profoundly likely you’ll not get the things you want.

Typically, SEO web advancement administrations incorporate a review to see where you as of now stand with SEO, a list of what catchphrases and expressions to utilize on your location, and a technique to rebuild the substance on your site and create more so you’ll be able development within the look motor ranks.

6. MAINTENANCE

In case you’re planning to contribute to ANY of the internet design and development administrations we talked around over, you need to contribute in site upkeep as well! Instep, it’s an endeavor that takes customary care and attention.

And, habitually, the care and consideration websites require is as well much for little commerce proprietors to handle (after all you Are doing have a part on your plate). Investing in site upkeep as a portion of your web plan and improvement administrations bundle will put your intellect at rest since you’ll know that everything is well taken care of and in great hands.

Feel a small bit overpowered by all of this data and not beyond any doubt where to begin? We can assist you break down this data and make an arrangement for the little trade web design and improvement administrations You wish most for! we know there’s no one-size-fits-all bundle – but we do have a bundle for you!

COMMITTED PROJECT MANAGERS

Our web plan administrations accomplice your trade with a devoted extended supervisor. Like our web creators, they work as an expansion of your group, learning your trade, objectives, and vision for your site. The result? A location that captures your company down to the final detail.

CUSTOMIZED WEB DESIGNS

We esteem a personalized approach to our web plan administrations, which is why we tailor each site benefit bundle to your company’s one of a kind needs. Indeed in case, you select our quick web plan, we guarantee your site captures your branding and meets your objectives and vision at its best.

“Google only loves you when everyone else loves you first” -Wendy Piersall.

Rewind to the times a few years ago, and you will realize that word of mouth publicity and reviews of others influence people to buy certain products or use certain services. Now, we all know that ever since the world of the internet has taken over, almost everything has changed. Now, rather than relying on celebrity endorsements and the large hoardings that you find in every nook and corner of your city, we rely on the results that search engines display when you search for something on the world wide web.

It is no longer a secret that brands, products and services today get all the attention based on the number of people who happen to take a chance and glance over their website and other social media platforms. As the number of portals has increased, it has become only more relevant for these portals to develop the right SEO strategy.

Whether you are a B2B or a B2C organization, it is compulsory for you to have the right SEO strategy to get the right digital footfall from the people who are your target audience. It is understandable that with more diversity being visible in the kinds of online platforms, it is challenging to understand which SEO strategy to stick to drive the right results. The means and ways may have changed; however, the fundamentals of implementing a solid SEO strategy is pretty much the same.

Considering how imperative a strong SEO foundation is for every brand, we will be looking at some tricks of the trade to help you build the most robust SEO base that will help your brand boost and mileage it needs to be visible and relevant.

TOTs to Tweak your SEO Strategy

• Fit the search criteria: It is essential to ensure that when you work on different content types, you do it to meet the reason and purpose of why a customer looks for something in the first place. Search engines today are not only a tool meant to redirect the audience to eCommerce websites but are also a means of learning how to do something. Google that way is innovative and understands what results to display when a person types something. Essentially if a person types in “how to make mac & cheese”, Google will display recipes for the same and not simply redirect them to an eCommerce portal where they can supposedly buy it from. To help your page rank on search engines, it is essential that you understand the reason and the intent for which a person looks for something. A person goes online to;

1. Seek more information
2. To reach another digital destination
3. For commercial purposes
4. For transactional reasons with an intent to buy

Your content needs to be centred around these intents and purposes. Once you know what action you want the customer to take, you will utilize the right keywords relevant to that specific intent and need.

• Slow means unreliable: In an era where fast and the furious and need for speed is what matters, the ultimate death for your digital destinations will be if your website is slow and unresponsive. The basic understanding in the customers’ minds is that if the website is dead, it is not trustworthy. As a brand, if you rely more on organic reach and results, it will be suicidal if your website takes time to load. No matter how great your content is, if your website takes time to load, it means it is slow. One tip that you absolutely must follow for a good SEO strategy is to eliminate all the factors that possibly slow your website down. Any extra plugins or widgets that are not needed should be removed because these are the elements that make your website unresponsive and eventually slow it down.

• Prioritize the essential keywords: Keywords is to search engine what oxygen is to humankind. Everything about how search engines work and operate revolves around the choice of the keywords that you use. When working on the content, it is imperative that you use keywords relevant to your brand and have a high search volume. This is probably the most impactful tip that you need to follow to implement content with the right SEO strategy right from the start.

• Building the correct links: The best way of making the right business connections is by networking with the right people. Similarly, when you put up good content in blogs, you can have other websites linked to blogs displayed on your portal. This is known as backlinking, and it is imperative when implementing the right SEO strategy. With the suitable backlinks put up on good portals, you can get a good volume of organic search traffic, which helps boost your visibility in the digital world.

• Human-centric writing first: One of the most common mistakes that people tend to make is that they focus on satisfying the search parameters of search engines so rigorously that their content makes no sense to the audience. One thumb rule that needs to be followed is to ensure that the content you work on is not just stuffed with keywords to rank on the search engines. With the search engines becoming more brilliant, your content needs to be conservative in nature and, at the same time, should make sense. It is necessary to work on the content that is first written for your target audience and is enhanced digitally to meet the search engine’s guidelines at a later stage.

• Prioritize the user experience: There is nothing more annoying than landing on a slow, unresponsive website and has a complex and messy structure. Customers these days have a variety of online content, and if their user experience on your portal is not good enough, they will leave and go on to another website for sure. A significant component of high SERP ranking comes with the ease of navigating through your website without any major roadblocks and hold-ups.

• The Design Factor: Let’s face it no matter how excellent your content is when it comes to readability, if it lacks the design component, it will be a complete waste. Most people feel that designing their website is not an essential element that matters when optimizing it SEO-wise. One important tip to improve your SEO strategy is to spend a lot of time and effort on designing the page that will carry that stellar content. Use a lot of relevant images to support your content, and at the same time, if you have a lot of data and figures, it will be good to incorporate charts and tables to include a visual component. The overall placement of content and the layout makes all the difference between a good and a great website, so ensure that you design it right!

• Keep in mind any updates: With every passing day, Google becomes more competent and has new updates at the backend that change how it perceives and understands the content. For this very reason, you need to be mindful of all the latest upgrades and changes so that your content is in sync with the latest changes. Keep a close eye on Google analytics to see how relevant your content is to the recent changes or upgrades.

• Improve existing content: It is a given that every time there is a change in the backend of search engines like Google, it is crucial that you redo your content on the pages. Most of the time, the rewriting of content will be because you will need to include new keywords that are trending at that time. It is also essential to bring a level of freshness to your existing content because of the severe competition between you and your competitors targeting your target audience’s same niche. Add more content to cover diversity and make it as rich as possible when giving the correct information to your readers.

• Boost your descriptions the meta way: One crucial but easy to sideline or forget tip to improve your SEO strategy is to work on an impactful meta description. The moment your information is displayed based on what the customer is looking for, the meta description will give them a gist of what the entire content is about. With so much content available online, there are chances that your meta descriptions resemble that of others, and in this case, it will backfire. Make sure that all your meta descriptions are genuine and non-plagiarized.

• Keep your URL accessible and understandable: Imagine giving someone your address and making it so complicated that a person cannot reach you! The same holds for the URL address of your website. It is essential to have a URL link that is relevant to the topic that it will display and at the same time be informative. Having a clear and easy to comprehend URL is more for the search engines to understand to show it when someone searches for it. This is why it is imperative to have a URL that is easily understandable by search engines.

• Presence on other social media platforms: You need more digital platforms because, in the current day and age, just a website is not sufficient. In fact, according to recent trends, content that is shared on other platforms like Twitter, Facebook, and Instagram are also tagged and marked on the search engines. If your content has been retweeted, shared or liked, it gets registered on the search engines as well. This falls under the category of getting more social visibility and signals that give your brand more digital credibility and reach.

• Keyword enriched images: Images are an integral part of making your content more rich and exciting. Most people feel that the description that their images accompany are mere words. This is the biggest mistake that one can make! Even when describing all those images that you use in the content, it is imperative that you use the relevant keywords so that if a person is looking for an image, your content can be displayed.

• Competitor analysis: Ok, this suggestion is very critical, and if you are not already doing this, then you are missing out big time. The chances of your brand dealing with something very exclusive are close to zero, which means that other brands are selling products and services similar to yours. This means that most of the keywords that you are using in your content are being used by them. When you are competing in the digital market space, it is imperative that you keep a close eye on the kind of content your competitors are working on and putting out there. This will give you an idea of what is doing good in terms of quality and what are the kind of things that your TA wants to engage and read about.

• Longform content goes a long way: Let’s face it, the short and quirky content gets you the hits, but in the long run, long-form content like blogs, research papers, and descriptive texts is what Google loves. Most SEO-based audits have the results that long-range, which is more than 2000 words, gets three times the traffic and is shared and liked more. Add the touch of using relevant and high search volume keywords pertinent to your writing topic, and your content will surely rank on the search engines.

As complicated as it may seem, understanding the semantics of how search engines work and operate is not challenging. Find out more about how you can get the right SEO strategy by opting for a content writing agency that gives you the best. The idea is to keep in mind these tips for creating the right and most appropriate way to start your SEO strategy. Follow all these pointers, and you will indeed execute a well laid out SEO rich and proper method.

 What is Patch Management – A Guide

• Patch management is an integral part of IT operations management. It safeguards an organization’s IT infrastructure from ever-increasing security threats.
• Patch management is, in some ways, a “best practice” for maintaining the quality and stability of software components of an IT infrastructure.
• Patching is a non-discretionary response to a vulnerability or to minimize the negative impact of a security breach.
•  

Why do we need patch management?

• We need patch management because it is essential to protect the computers and devices of an organization from cybercriminals who exploit vulnerabilities.
• When a vulnerability is exploited, cybercriminals could gain access to confidential information, destroy our data, or use our computer system with administrator privileges.
• With a patch management system, we can constantly update every system in an organization, making it a lot harder for a cybercriminal to exploit vulnerabilities. Patches can also be delivered by an intelligent download program to make sure we are protected.
• The world is also getting more and more threats, with over 600 new malware items detected every day. We need to make sure we are protecting ourselves from these major threats.
•  

What are some best practices for patch management?

• Patch management is implemented to ensure that critical operating system and application updates are installed on systems. It is a process of evaluating, testing, and installing software updates to fix any bugs or vulnerabilities discovered since the last update.
• There are many different types of patches. Some patches fix bugs in an application, while others might add new features. Security patches are one type of patch that is usually very important because they fix security vulnerabilities that can be used by hackers to invade your system and steal data.
• Patch management practices depend on the type of organization or individual doing the managing; some people will use patch management tools while others will follow manual practices.
• Organizations such as Microsoft have a set of guidelines for how their products should be patched, which includes how often they should be updated and if they require certain criteria before updating.

Here are some best practices around patch management:

1. Create a proper patch management strategy.
2. Verify the integrity of the patches before applying them.
3. Keep your company up to date with the latest patches and updates for operating systems and applications.
4. Set a standard for your company that everyone should follow.
5. Make sure your employees know how to find and apply updates or patches.
6. Encourage the use of patch management software.

What is patch management software?

• Patch management software is an application that helps IT departments keep up to date with the latest security and software updates.
• One of the most common issues IT departments face today is keeping track of all the patches and software updates their system needs. This can be a very time-consuming process, as there are usually many different types of systems that need various updates.

How to choose the right patch management software for your organization?

• There are several factors that an organization needs to consider when choosing a patch management solution for their IT infrastructure.
• Firstly, the organization must identify its patch management requirements. This will require a survey of the organization’s assets and vulnerabilities. It will also need to be communicated to the IT infrastructure, and therefore any vendor of the chosen solution.
• Secondly, the costs of the solution need to be assessed. This includes the capital expense of the solution, as well as the ongoing OPEX to manage it.
• Thirdly, the compatibility needs to be analyzed. The organization needs to ensure that the chosen solution is compatible with all of its assets, as well as any vendor software in use.

Top free patch management software

Here is some popular patch management software that organizations can use to safeguard their endpoints.

• Motadata ServiceOps Patch Manager
• SentinelOne
• GFI LanGuard
• ManageEngine Patch Manager Plus
• JetPatch
•  Atera
• PDQ Deploy

Digital media plays a significant role in our lives in today’s high-tech world. Many small business owners, however, still feel that having a website or a Facebook page is enough to reach and communicate with their customers—which is simply not the case. The reality is that today, every business, even a small one, requires a mobile app.

Regardless of the size of their industry, mobile business apps have become an essential marketing tool for all businesses. Although many business owners believe that creating and maintaining a mobile app is too costly or unnecessary, a mobile app may actually help a small business connect with and grow their consumer base, drive sales, and strengthen their market reputation.

Here are the top 10 reasons why your small business should invest in mobile application development.

1. Improved visibility

In the United States, the average person spends more than two hours a day on their phone. There are more than a billion mobile phones in the world. As a result, the fact that people nowadays spend more time on their phones than on their computers is beneficial to companies if you change your marketing strategy to reflect this shift.

If you have a mobile presence, your company would obviously be known to a large number of people. When these people scroll, unlock, and do whatever it is they do while on the go, your picture, name, and logo will be visible.

2. Provide value to the customers

Do you offer a customer loyalty program? Why not transform it into a digital experience with a mobile app? From conventional reward collection to smartphones and other mobile devices, you have options. As previously said, more people than ever before are glued to their cell phones.

Customers are looking for high-quality products and services. It can be difficult for them to choose between too many outlets that sell the same items. A mobile app will encourage customers to visit your shop. Use a location-based push notification in your app, for example.

Clients receive an invitation to visit your store as they walk near its physical location. Customers will come to your store to see what you have to sell. For brick-and-mortar companies, this strategy has proven to be effective. Additionally, deliver a thank-you note to your customers when they make a purchase.

3. Make a more direct pitch

Mobile apps provide a lot of information about your customers. Demographics and geographic location are two examples. More importantly, you could provide your customers with a lot of information about your services and products.

Newsfeeds, product descriptions, new features, costs, discounts, and special rates are just a few examples. You can learn about a customer’s interests and cater to their specific requirements. You have a significant benefit when you are marketing more directly.

4. Stand Out from the competition

The importance of having a mobile app cannot be overstated. Although this powerful communication and marketing method is still uncommon, take advantage of it. You’ll have almost all of the market share by the time your rivals realize how important it is. You will command a dominant position among your peers no matter what you offer.

Your clients can see your services and products with just a click of a button. Let say, for instance, you are a Mobile App developer and a web designer in Orange County, California, you can easily share your services with people with just a single click.

You can take advantage of the fact that mobile apps are fast, convenient, and simple to use. This ease has the potential to increase customer interaction and loyalty to greater levels.

5. Improve customer retention

Clients need the means to contact a company that offers a product or service that they are interested in. You run the risk of losing customers if you are unreachable. As a response, a mobile app comes in handy for enhancing this area. Customers can post their questions, orders, feedback, and complaints to a help center on the mobile app.

Customer interaction is excellent if you can personally respond to any of their communications. Make the booking or ordering process as easy as possible while still maintaining security. lengthy procedures often discourage people. They may also choose to use the ‘Back’ button rather than the ‘Next’ button.

6. Create brand recognition

Using a mobile app, you can boost your business’s recognition whether it’s new or rebranding. Simply build an app with appealing features, and the users will be intrigued. Rather than spending money on an advertisement, create a useful app. After all, not everybody pays attention to read or watch ads.

Find a way to keep your customers engaged with your app on a daily basis. The more they engage with it, the more likely it is that they will enjoy the services or products it offers. In ads, this rule of thumb is known as efficient frequency. It notes that consumers would remember a brand if they see it more than 20 times.

7.  Make the app a social platform

Create a mobile app with a variety of social features. According to one survey, most people use social media to see what their colleagues are up to. Use this concept in your marketing campaign so that people are exposed to your brand when catching up with their colleagues.

Include features such as in-app messaging, comments, likes, and the ability to share photos. Allow users to log in to the app using Facebook and Twitter. This strategy has been shown to improve customer loyalty, repeat sales, retention, and monetization.

8. Complement your website with a mobile app

Many marketers on a tight budget wonder, “Do we need an app if we have a working website?” The reality is that a smartphone app enhances a website’s capabilities. A mobile app builds customer loyalty, while a website attracts new customers.

Clients must first open a window and type in the website’s URL. A mobile app, on the other hand, only needs a single click on a smart device’s phone. A website is an excellent tool for disseminating information and displaying material such as copy, videos, and images. It can, however, be unable to provide the two-way communication that an app offers.

For those business owners who are looking for a top-rated affordable mobile app developer and web designer in Orange County, California, our company, Orange Web Group, LLC, is one of the most recommended as we offer a wide variety of services that provide proven solutions for small to mid-sized businesses.

9.  Improve customer loyalty

How many people return to your shop or office to make another purchase? You must cultivate this essential aspect of your business. Customer loyalty can be accomplished by reminding customers of your presence and the products or services you provide on a regular basis.

There is still an excessive amount of ads on the market. Billboards, roadside posters, newspaper advertising, blinking signs, flyers, website banners, coupons, email, and social media marketing are all examples of this form of marketing. Will you be able to communicate in these congested areas?

In the midst of all this noise, your message can get lost or forgotten. As a measure, take a step back and reconsider your marketing and advertising strategies. A mobile app establishes a genuine and honest link between your company and its customers. Since it is nearest to the individual, it has a higher level of recognition and loyalty.

10. The majority of people are on a mobile

It makes no difference what kind of service or product you have. These days, having a mobile app is a must. Since 2008, the average cell phone user has spent three hours on the phone around the world. More significantly, three hours a day are usually spent engaging with mobile applications.

In 2014, the number of people who used their cell phones outnumbered those who used their computers.

According to the study, three out of ten customers began their purchasing journey with a mobile app. These figures demonstrate the importance of going mobile.

Don’t restrict your online presence to a mobile-friendly website. The risk is what advertisers refer to as the “buy and bye” phenomenon. This is a situation in which a consumer discovers a good product, buys it, and then leaves, never to return. If you restrict yourself to a mobile app, on the other hand, you risk never finding customers. Clearly, these platforms are complementary.

Final thoughts

The first step is to create a custom website. Encourage new customers to download your app to their mobile devices after you’ve attracted them. Then, make use of the app to look for lucrative opportunities. Encourage user feedback and experiences to increase involvement. Expand your scope to social circles as you develop brand loyalty and provide a customized shopping experience.

Do you want to be the person who develops the next big app? Are you unsure if you can do it on your own? It is not necessary for you to do it yourself. Orange Web Group will assist you in creating the most impressive version of your mobile app today. Our company is a top-rated mobile app developer and web designer located in the greater Los Angeles/Orange County area and we are currently offering free consultations for local business owners.

Wearable technology is the most promising one for the business organizations of the next generation. It is an innovative innovation. With wearable technology, the lives of fitness freaks are easy. It is a complete game-changer in today’s time. It changes the technology market and makes it effective in the current world. Therefore, the growth of wearable application development is tremendous because of its continuous demand.

For daily life, wearable devices are useful. If you look into the positive sides of this technology, then you will find many. In this article, you will get to know some of the benefits of giving you a clear idea of how it is effective for the daily routine.

Fashion: In the fashion industry, big brands introduce wearable technology in the line of clothing and accessories. Wearing these items can improve blood circulation inside the body. Isn’t it amazing? But yes, it is true. It is the best magic you can create in the fashion industry with the help of wearable technology. 

Task Accuracy- mistakes can happen at work. It is common, but one can surely reduce the number of mistakes if an employee or staff works wearing a wearable device. It tracks down the mistake and alerts you to recheck the work. It helps in the operation of error-free work. You can reduce innumerable obstacles at work or even in your daily life.  

Entertainment- you can use different apps to play different things on the Smartphone. You can listen to music through an app or watch pictures and videos at the same time. 

Productivity- when someone works using the wearable device, then speed up the productivity. There is a surge in productivity because many functions and even features make you work fast. It simplifies your work and gives you extraordinary power to complete a task on time.  

These are the amazing features of wearable application development that one can consider if they belong to these industries. Even if you want to join the fashion or entertainment industry, it increases your productivity through this wearable app development. It is a great opportunity for people who are looking for betterment in their careers. You can make a great presence in your daily life or even at the office due to these devices. 

With benefits also comes many challenges, and there are challenges of wearable app development that one should know.

Challenge 1- wearable technology transfers information, data to another device from the source device. Now, it has some good benefits. But transferring means 3rd party can get access to data, and there raise security concern. 

Challenge 2: Using a large battery can cause a serious problem because the device will die fast. The wearable app utilizes power to keep you update, so use a battery that is compatible with the wearable device. 

Challenge 3: As soon as a wearable device comes on the market, the first thing that comes to mind is speed. It must ensure that speed must be good to survive in the competitive market.

Challenge 4- The wearable app development company must design the wearable app to give regular updates to make it work and survive the competition. 

Tips on Wearable App Development

Tip 1: Design the app from a wearable perspective. Ask questions about why you want to develop the wearable app. Once you get an answer, you will find the cause to design the app. 

Tip 2: Choose the worth API so that the developer can design the wearable app nicely and make it functional. Research and then select the best one.

Tip 3: The developer must design the app from the user’s angle. The wearable device must be useful to the users- this should be the sole thinking while designing the device. The device must solve the problem o the user and makes life easy. 

Tip 4: Smart devices always take up maximum space of memory. The developer must design the wearable device so that it should take less space of memory.

Conclusion

In this article, you get all the details of wearable devices and app technology. So, the app developer must keep in mind the challenges and follow the tips to enjoy the benefits of wearable devices. It is a vast technology, and hence one must not stop the research. Follow the recent trends to go with the trend and create something unique that makes you different. Wearable technology is a current trend in the market, and most business houses are coming up with unique ideas for app developers to design the devices. Hence, this field has a wide future.

Introduction

As the name indicates, interceptors in Angular are a simple procedure delivered by the framework to intercept and modify the application’s HTTP requests globally before they are sent to the server. That comes in handy, allowing us to configure authentication tokens, add logs of the requests, add custom headers that our application may need, and much more. Being among the significant Angular features, interceptors seamlessly simplify the App requests at ease.What are HTTP interceptors?

What are HTTP interceptors?

• Interceptors can represent a variety of implicit tasks, from authentication to logging, in a procedure, standard way, for every HTTP request/response.
• Without interception, developers would have to apply these tasks precisely for each HttpClient method call.

Usage of HTTP interceptors

• HTTP interceptors are used for attaching custom logic for authentication, authorization, session/state management, logging, modifying Response, Error handling, caching, inserting a custom header, timestamp in the request/response, encrypt and decrypt the request and response information or operate the request and response data above the request cycles.

Implementing interceptors

• To implement an interceptor, you need to create a class that implements the intercept method of the HTTP Interceptor interface.
• So let’s suppose you want to log in to the console for every single HTTP request made by the application.
• Below, I have created a simple interceptor that would achieve the following.

• The intercept method converts each request into observables, which later are going to be set by calling next. handle().
• So, for our implementation it is totally easy:

– You take the request,

– log its URL

– call next.handle()

– and send it to the server without making any changes to it.

• The next object represents the next interceptor in the interceptor chain since you can have multiple interceptors in your application.
• Then the final next in the chain is the HttpClient backend handler, which sends the request to the server.

Providing the interceptor

• Since interceptors are dependencies of the HttpClient, you must add them to providers in the same injector (or parent) that provides Httpclient.
• For instance, suppose you have your HttpClientModule imported in the app.module.ts, you must add the interceptors to the providers there as well.

• The multi: true option gave tells angular that you are applying multiple interceptors and is needed if that is the scenario.
• It wouldn’t be necessary in our example scenario, since we’ve only implemented one interceptor, so I’ve applied it just to highlight this bit of information.
• It is also important to have in mind that angular applies interceptor in the order that you have provided them in your module’s providers.
• Now when we make an HTTP request, the user’s token will be attached automatically.

• This request will include an authorization header with a value of Bearer…
• It should be pointed that Angular’s new HttpClient from @angular/common/HTTP.
• When we try making requests using traditional HTTP class, the interceptor won’t be hit.

Looking for Unauthorized Responses

• When the token expires we will generally get a 401 Unauthorized response back from the server.
• This provides us a mark that we need the user to log in again to take a new token.
• We have some options to make at this position. Do you want to redirect to a particular route that has a login form? Do we want to show a modal? Do we want to try to restore the token?
• Either way, we need to set up the interceptor to handle responses.
• The intercept method returns an observable which implies we will capture the success and error channels for a response and care for them however we like.
• This is that the ideal place to try does of the logging we’d have to do.
• We can even check for 401 Unauthorized responses and prompt the user to log in again.

• This is also a prominent point to cache any failed requests.
• This comes in first if we have token refreshing in place and we want to retry the requests when we have a new token.

• The collectFailedRequests method can now be used in the interceptor.

• With this in the situation, we have the possibility of calling retry Failed Requests after the user’s token is refreshed to trigger off the previously-failed requests.
• This is just a small introduction that can help to substantially improve UX, largely if you have tokens with a very short existence.

Conclusion

Using interceptors can be very helpful for multiple aims on all types of applications. Hence it is important to know how it works and what you can accomplish with it to be able to apply it whenever you might require it.

We all want to start our website, many of them know how to code nowadays so that they directly dive into it and some of them have their budget plan for it so that they get the foremost effective developer for his or her or their website creation. 

And many of them do not know how to code or even understand what to do with that, so they end up buying the best pre-designed web templates.

Even therein, there are static web templates and dynamic. Certain websites provide you with both kinds of website designs.

In this article, we are going to discuss what is the difference between both of them and why having a dynamic website is important or must say best practice in today’s time.

What are static and dynamic website templates?

A static website design consists of HTML files, each one representing a physical page of a website. So on static sites, each page may be a separate HTML file while you are visiting the homepage, you’re viewing the actual homepage HTML file.

Even if two pages contain a chunk of identical content (like a footer), they both contain two versions. So, if you’d prefer to update the footer, you wish to try to do so twice, once on each page.

This is fairly straightforward and it’s how all websites were built during the primary years of the world wide web.

A dynamic website uses server technologies to dynamically build a webpage right when a user visits the page.

What happens is that the user goes to a particular web address and also the server finds a bunch of assorted pieces of information that it writes into one cohesive website, which is what you see.

Now, we have seen what is the difference between static and dynamic web templates. Let’s see how dynamic web templates are beneficial.

Pros:

• Easy to update
• Flexibility in data
• Faster content management
• Multiple user access

Let’s see these points thoroughly.

Easy to update

As each element of the page is split into blocks and separated we’ve better code flow which makes it easy to make changes across the page.

For example, If you would like to create any change on one page, in one particular place then you simply should make the change over there. and it will update on other pages on its own.

On the other hand within the static design, to make any change you have to form changes in all pages one by one, which is difficult, time-consuming, and also winds up in errors which makes it tougher for anyone to rectify it.

Flexibility in data

The best part of getting a dynamic design is it gives flexibility to you, for creating any modification. We can store our content on the net site during a database which successively allows us to make changes easily and if you’ve got multiple websites and somehow there’s certain content you want on all of your sites it is often easily overlapped.

Because of databases, it becomes easy to categorize the content, find and even modify it. Which is impossible in static website design.

Faster content management

CMS or the content management system, any dynamic website having CMS makes it easy for any non-technical person to edit or even put new content without having any prior knowledge of HTML.

That person should input the content and thus the CMS, and thus the dynamic website design will put the content at the right place on the website.

But during a static website, the person must know HTML or must hire someone who does. Complete waste of some time and resources.

Multiple User Access

One of the benefits of dynamic websites is that you just simply can have multiple users for one particular website, who can do their part of the job without causing chaos to other people’s code or implementation.

As we have seen the benefits of dynamic website design, let’s take a variety of the downfalls of it.

Cons:

• Having a dynamic website design is also costly.
• It takes much longer to code than static design.
• As a CMS makes it easy to make changes but it is also necessary to understand CMS to work with it.
• Last but not least, if your website is solely having one or two, three pages then you would like to escort the static design.

Conclusion

However, having a dynamic website design is dear or takes much time coding initially, it always pays off within the top.

So, before you select to move forward with an idea of what you want with the website you would like to choose which design is good for your niche. 

And if you’d prefer to buy a pre-designed website then you need to select the foremost effective one which inserts the idea and implementation you’d like.

Either dynamic or static in both you’d prefer to possess certain knowledge to form changes. But dynamic will eventually facilitate your idea to have an honest user-friendly design.