5 Challenges in Mobile App Development and How to Overcome Them
Introduction
Today, every company needs an app to cater to its customers. Due to this, the demand for mobile app development is high. Mobile app development offers several benefits such as personalization, scalability, security, and more. No matter which industry or country we talk about, mobile app development is in trend. However, many challenges come with this. Some challenges are data privacy, continuous updates, device fragmentation, user experience, and more. Read this blog to know what are the top mobile app development company challenges and how to tackle them. Let’s get started.
Top 5 Challenges in Mobile App Development and their solutions
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A mobile app development services company faces many challenges while creating an app. There are many issues and risks they face while developing an app. Only after tackling these challenges, a company enjoys a high retention rate on its apps. The following are the various challenges and their solutions:
1. Battery consumption
Challenge: Many apps consume a lot of battery on devices. Users facing this problem might leave the app quickly. So, this is a challenge for companies. A good app consumes less battery and still performs better. Companies face the challenge of making an app without battery issues. In the short run, battery issues rarely matter. However, in the long run, people get upset if the app drains battery quickly. This is a problem for people who use a phone for a long time. They might think of deleting the app if it keeps consuming battery.
Solution: There are many ways to fix this issue. One is to be sensitive to power usage. Another is to turn off the GPS when users are not on the app. Developers need to monitor the app while testing for battery issues. If the issue persists, fix it immediately. The QA team needs to take care of any battery issues. They can compress the elements to prevent the battery from draining. Modular coding is also a great way to tackle battery problems.
2. App security and data privacy
Challenge: One of the biggest challenges for any company is to maintain the privacy of the app. The companies store users’ sensitive data in their apps. Therefore, it is necessary to protect the data from cyber attacks. Data leaks not only result in financial loss but also loss of trust. With poor security standards, companies not only risk the user data but also their reputation. When there is no one to keep an eye on the app server, the cyber criminals can easily attack. The details that can be leaked are passwords, payment details, and other personal information. This is extremely dangerous for e-commerce businesses, banks, and insurance companies.
Solution: the developers should use high security protocols such as GDPR, HIPAA, whatever applies to them, depending on their industry and country. Also, they should patch third-party libraries regularly and use encryption models. Use multi-factor authentication and secure communication protocols (HTTPS). Companies can also use the most advanced technology to protect their apps – AI. Yes, you heard right. Organizations can use AI-powered security measures to secure their apps’ data.
3. Choosing development technology
Challenge: Another challenge for a mobile app development company that develops mobile applications is deciding on the correct technology to develop the application. With so many tools, frameworks, cloud environments, and technologies, it’s quite difficult to select one. The nature of the tech stack relies on the nature of the application the company wishes to develop, whether it’s an app hybrid or cross-platform application. It is critical to develop an app that is universal and is available to be run on different types of devices. Choosing the wrong tech stack and subsequently regretting it when wasting time, money, and effort is something no business would wish.
Solution: To solve this challenge, firstly, define your project needs. Find out what type of app you need. Is it a cross-platform app, a native app, or a hybrid app? For good-performance apps, you can use technologies like Swift or Kotlin. Some other factors based on which you can choose the right tools are budget, core features, target audience, and device compatibility. Compare technologies like native (Swift, Kotlin) or cross-platform (Flutter, react native) to find the best tech tools. Consider concerns such as team skillset, third-party integrations, maintainability, performance & testing.
4. User Experience (UX)
Challenge: Providing the best user experience is a challenge for an app development company. If the app is slow, people will uninstall it quickly. Some other problems are lags in between or not working properly. The challenge is to maintain consistency across all devices. Also, the company needs to ensure the onboarding is so smooth that customers easily enroll. Moreover, the company needs to find feedback loops to update the app and keep providing the best user experience to customers. Companies need to reduce loading times so that the customer experience isn’t hurt. Any minor error in the app performance can be a bad signal for users.
Solution: The best way to handle this challenge is to make prototypes. Developers should make dummy models to test performance. Once they are satisfied, they can move ahead. Lastly, they can launch the app for the masses. Developers can also do A/B testing. Another thing they can do is to keep the elements of the app simple and not cluttered. It shouldn’t feel like you have forcefully integrated the elements. There should be enough white space in the application. Moreover, the developers should keep updating the app based on customer feedback. In this way, the app will remain responsive, fast, and easy to use.
5. Regular updates
Challenge: Last but not least, the challenge that mobile app development services companies face is to keep the app updated. This is a big challenge for any company. Users want new features every day. If the company won’t provide that, they will leave the app. Also, as the world is changing, companies need to adapt accordingly. For example, if there is a feature that GPay is providing but Paytm isn’t providing, why will customers use Paytm? Companies need to fix any kind of bug in the app. If there is any error, that also needs fixing. This is an ongoing activity and will have to be done till the time the app is in existence.
Solution: To deal with this challenge, companies can use CI/CD. CI/CD (Continuous Integration/Continuous Delivery) pipelines on their own deploy updates in the app. Companies must monitor the apps to look for any bugs. When they find any errors and bugs, they can fix them. Further, companies can take customer feedback. This can be done through reviews and ratings. By matching user expectations, companies can update the app correctly.
Conclusion
In today’s time, there are a lot of challenges while developing an app. The challenges are data fragmentation, data privacy, user experience, regular updates, and choosing the right technology. Once these challenges are resolved, companies can take advantage of apps. Now you may question how to do away with these issues. Well, you can team up with a mobile app development company, which can meet all your requirements. With the help of a mobile app development organization, you can acquire the best app for your users.
